Louenhide

Louenhide is an Australian-owned handbags and accessories brand that has stood the test of time with classic designs that are accessible and affordable. The team engaged Conversational Communications to guide the internal communications for two Shopify migration projects and an ERP migration. After these projects were completed, content marketing and digital PR campaigns were launched to showcase how Louenhide makes women feel organised, confident, and ready for their day. This also involved supporting external SEO and digital marketing partners to drive brand growth. In the first six months of publishing journal content regularly, traffic to the website’s journal pages increased by 662% compared to the previous period. Louenhide also received 36 features from online publishers.